Before I begin my spiel, I would like to introduce myself. My name is Jamie, and I am extremely excited to say that the wonderful GO family has recently adopted me and dubbed me responsible for marketing. As you can see, our last post is from December, so now it is my responsibility to blog consistently and be the voice of GO. As our V.P., Paula Ostop, says, “here at GO there is definitely not a shortage of creativity, but a shortage of time.”
Now I want to discuss the recent current events pertaining to Facebook’s $100 billion IPO and GM’s withdrawal from spending $10 million worth of Facebook advertising. After reviewing their ROI, GM felt their Facebook advertising was not successfully reaching their consumers, and frankly, was a waste of money. As a result of the media buzz in regards to GM’s decision, other brands are re-evaluating their current Facebook expenditures. Is this going to have an effect on companies’ decisions to partake in Facebook’s IPO?
At GO media we refer to ourselves not just as a team, but as a family. Some of us have known each other for a very long time. Some are new and fit in like they've always been here. For better or worse, we know we're stuck with each other for a long time to come. We celebrate birthdays, get together on holidays and, like any typical family, fight to the point of "FINE! WHATEVER" before the door slams. But we always make up.
So, like any typical family, we went to Sears portrait studio for our Holiday Card.
This is absolutely mind-blowing. Dalton Ghetti sculpts left over pencils into amazing works of art. I've come across this a couple times over the last year, but this post by David Airey has some of the most incredible images yet. Read on.
To say our goodbyes to our fantastic intern, Jamie Esposito, we did what any rational office would do, shut down and went golfing. It was girls against boys in a tight match. Ultimately, the girls took the crown, but as always, there are some "discrepencies" in the scorekeeping. Hmmm. Anyway, here are some photos from our day.
Cannes not only awards films of the year, but they also award the best commercials. Here are the Gold Lion winners. They’re all just so good. We are huge Radiohead fans here at GO media, so, in my opinion, the SCOPE commercial does it for me. Enjoy.
Came across these amazing May 2011 winners. Such great work, I couldn't help but share. These boast with so much creativity and uniqueness that I had to look at some of them twice to really appreciate the ideas. Enjoy!
This is an interesting article/letter from Steve Jobs on why Apple doesn't support flash on their mobile devices. If you're new to this information here's a quick rundown: Websites are built using many languages, Flash is one of them. Flash enables sites to utilize dynamic animations and graphics that other languages don't support. Many websites are flash-based. Lots of them. However, one of the main prloblems is that flash is not SEO friendly. Therefore, when someone's Googling to find a good restaurant, say in Hartford, if there is a restaurant site built in flash, it's not going to show up in the search query. Apple doesn't support Flash for a number of reasons. To read Steve Job's take on it, GO here.
Before I begin my spiel, I would like to introduce myself. My name is Jamie, and I am extremely excited to say that the wonderful GO family has recently adopted me and dubbed me responsible for marketing. As you can see, our last post is from December, so now it is my responsibility to blog consistently and be the voice of GO. As our V.P., Paula Ostop, says, “here at GO there is definitely not a shortage of creativity, but a shortage of time.”
